One Platform to Power Your Entire Marketing Engine
MILLIONS brings content, athletes, creators, media, and measurement into one platform to power impactful, data-driven campaigns at scale.
Trusted by leading brands and agencies worldwide.
Campaign Manager
Campaigns Tailored For You
Run your entire marketing strategy from start to finish. Campaign Manager gives you everything you need to build, launch, and track campaigns without manual research and the endless back-and-forth. Collaborate with your team, manage workflows, and keep everything moving inside one intuitive dashboard.
Setup
Step-by-step guided campaign setup built to launch quickly without guesswork.
Collaborate
Centralized collaboration for brands, teams, talent, and agencies all in one workspace.
Monitor
Live visibility into applications, approvals, deliverables, and performance as campaigns run.
Manage
End-to-end control over campaigns, content, payments, and reporting from a single dashboard.
Everything Brands Love About MILLIONS
SmartMatch™
Find and Partner with the Perfect Influencers & Channels
AI-powered recommendations tailored to your campaign goals
Get instant matches based on campaign objectives, audience fit, and performance signals.
Advanced filters across audience, reach, and performance
Refine by sport, location, demographics, platform, engagement, and more to find the right fit.
Enriched talent profiles with real data and performance insights
Make informed decisions with access to validated stats, past campaign results, and audience insights.
Precision targeting to reach the right audiences, anywhere
Activate partners who influence the exact communities and markets you want to reach.
Zero manual research — SmartMatch™ does the heavy lifting
Save hours of searching and focus on building campaigns that perform.
Benchmarks & Signals
Unlimited Creative Inspiration and Real-time Market Intelligence
Real-time visibility into what’s working and trending in your industry
Track sponsored collabs across social platforms and uncover emerging patterns and trends in your industry.
Monitor performance metrics that stand out
Analyze and benchmark engagement, reach, and ROI in your industry in real time.
One-click lookalike campaigns
Clone high-performing campaigns with one click by matching creators, audiences, and engagement signals.
Competitive industry benchmarking & post comparisons
Compare your posts against sponsored content across your category to identify gaps, wins, and opportunities.
Talent Data & Reporting
Measure Impact, Optimize Performance. Powered by Data.
Live campaign dashboards with key metrics
Track performance in real time and make smarter decisions as campaigns run.
Talent-level performance insights
See which athletes, creators, and channels drive the strongest results for your brand.
Exportable reports for teams and stakeholders
Share clean, presentation-ready reports across marketing, agencies, and leadership.
End-to-end performance visibility
Monitor every stage of your campaign, from activation to measurable ROI.
Built-In Tools & Services
Take Your Campaigns Further With Built-in Tools That Amplify.
Video labs - elevate content quality and delivery
Our video production team provides turnkey editing and production services embedded into the platform in one simple workflow for premium accounts.
Media distribution - extended reach across MILLIONS
MILLIONS isn’t just an influencer platform. Leverage our media platform, owned channels, press network, and distribution stack to amplify content and maximize campaign impact.
Mention lab - track, manage, and activate organic mentions
Monitor where your brand is being talked about across MILLIONS. Identify high-performing organic mentions and repurpose them into social, paid, or commercial-ready content.
Content hub - review all your content, collaborate share and track
Manage all your campaign content in one centralized hub. Add collaborators from different internal teams, download, track performance, monitor usage-rights, and see what’s winning.
SPONSORED AD FEED
Ad Feed: Data & Insights From 1000's of Sponsored Posts Per Month.
Ad intelligence across socials
See the best performing Sponsored Posts and Ads in your category.
Drive creative inspiration: What's working?
Launch look-a-like campaigns with similar talent and similar formats. Let data drive your marketing decisions
Trend reports and insights
MILLIONS reviews all the sponsored posts and Ads in your category across social media and delivers you benchmark reports to fuel your winning marketing strategies.
Smarter Partnerships. Scaled Performance.
Hundreds of brands trust MILLIONS to connect them with talent for their campaigns, whether it be for appearances, speaking events, signings, online collaborations, or partnerships.
Joe MONTANA
For Gold Bar Whiskey
ja'kobe walter
For Taco Bell
Kosi Thompson
For Jersey Mike’s
Anicka Newell
For Obvi
Sam Alvey
For Kewlioo
Joe MONTANA
For Gold Bar Whiskey
ja'kobe walter
For Taco Bell
Kosi Thompson
For Jersey Mike’s
Anicka Newell
For Obvi
Sam Alvey
For Kewlioo
Campaigns That Support All Your Needs
Social Campaigns
Launch influencer-led social activations across all socials, and managed, tracked, and optimized in one place.
UGC Campaigns
Source authentic, rights-ready content from athletes and creators to power your social, ads, and website.
Talent Bookings
Discover, book, and manage talent for one-off activations or long-term partnerships with built-in workflows.
Sponsored Content
Publish high-quality sponsored articles, interviews, and media placements that drive SEO, credibility, and long-term visibility.
PR Interviews
Book one-to-one interviews with media hosts and podcasts complete with clipping, press distribution, and shareable content.
Event Campaigns
Activate around local events or launches to generate buzz, social coverage, and community engagement.
Frequently Asked Questions
If you have any questions, feel free to reach out to our brand partnerships team and contact us.
What is MILLIONS, exactly?
MILLIONS is an influencer-driven marketing platform that brings campaigns, content, media, creators, and performance measurement into one system. Brands use MILLIONS to plan, launch, manage, and optimize marketing, influencer, & sports media campaigns at scale.
What types of campaigns can I run on MILLIONS?
You can run a mix of creator-led and media campaigns like social campaigns, UGC campaigns, talent bookings, PR interviews, sponsored content, podcast placements, and event activations. All managed from one platform.
How does MILLIONS help with creator and athlete selection?
MILLIONS provides access to an athlete and creator database of over 150,000 channels, and leverages its SmartMatch™ feature for seamless recommendations, advanced filters, and real performance data to help you find the right talent for your goals.
Can I manage everything in one place?
Yes. MILLIONS is built to run campaigns end to end from discovery and contracting to content approvals, live tracking, reporting, and repurposing without juggling multiple tools or spreadsheets.
How does reporting and measurement work?
You get real-time dashboards, talent-level insights, and exportable reports that track engagement, reach, and ROI across every campaign. MILLIONS also includes proprietary performance metrics to measure true brand impact.
Can I see what competitors or my industry are doing?
Yes. MILLIONS provides industry benchmarking and campaign analysis tools that show what’s trending, what’s working, and which creators and formats are driving results across your category.
Do I own the content created through MILLIONS?
Yes. Once content is approved, you receive usage rights to repurpose it across your social channels, ads, website, and other marketing efforts, based on campaign terms. Usage rights are flexible and can be set up during the brief development.
Is MILLIONS a self-serve platform or fully managed?
Both. You can self-serve campaigns using our platform tools, or upgrade to our full-service plan to have MILLIONS manage end-to-end with our media, production, distribution, ads, and marketing consultant teams for additional support depending on your needs.
How quickly can I launch a campaign?
Campaigns can be launched within minutes once goals, talent, and scope are defined. Many brands go live in days, not weeks, especially for social, UGC, and PR interview activations.
Who is MILLIONS best suited for?
MILLIONS is built for brands, agencies, and organizations that want to scale sports media campaigns and creator marketing with better content, better data, and better control.
Still Have Questions?
If you have any questions, feel free to reach out to our brand partnerships team and contact us.
Ready to Run Your First Campaign?
Everything you need to power your entire marketing mix. All in one place.