BRANDED CHANNELS

Start A Channel For Your Brand To Ignite Content Creation, Influence, and Impact

Build a channel that drives your community and creates content that gives your brand a voice at scale to connect with your target audience. Turnkey.

Trusted by leading brands and agencies worldwide.

For Teams, Brands, and Events

Whether you’re building a brand, developing your socials, or promoting an event and ticket sales, a MILLIONS Channel will catapult your content strategy, audience, & revenue.

Brands & Organizations

If you’re looking to build your brand, grow your social presence, or deepen connection and awareness with your target audience, this is your lane. A MILLIONS channel gives your brand a dedicated content engine delivering a mix of content formats that power authentic storytelling and consistent concepts designed to attract and engage your audience.

Whether you’re building national awareness or targeting specific regions, sports, or interest groups, this is a turnkey way to run a high-impact content schedule that drives results while staying true to your brand voice.

Sports Teams

Whether you’re a pro team, college program, or grassroots club, a MILLIONS Interview Channel gives you a dynamic way to highlight your athletes, alumni, and community.

Use it to deepen fan engagement, tell the stories that don’t make the headlines, and keep your team in the spotlight year-round. It’s affordable, scalable, and designed to help you sell more tickets, merch, and sponsorships—without adding to your workload.

Events & Event Organizers

From fan festivals to fight nights, great events start with great buzz. A MILLIONS Interview Channel lets you generate momentum early—featuring voices from organizers, headliners, insiders, and superfans.

It’s the perfect way to keep your event top of mind in the weeks and months leading up to showtime, with content that drives ticket sales, media attention, and social chatter.

Drive Views & Reach like Never Before

With 150,000+ athletes and sports content creators and 100’s of millions of views per month in our network, a MILLIONS channel is your new content marketing engine.

Reach New Audiences

Guests & hosts’ attract their fans, boosting your reach.

Direct Connection

Distribution on MILLIONS, your channels, and beyond.

Boost Sales

Subtle product placement and CTAs that convert.

Affordable Pricing

Self-serve to full turnkey pricing available. From $0 - $2000/mo

Why and How Content Matters More Than Ever

Introducing Smart Match, our AI discovery engine.

Consistency Wins Algorithms

Access data-driven tools that remove guesswork and power campaigns with 150,000+ athletes, creators, and media channels.

Authenticity Drives Trust

People trust brands with real voices, real creators, and real stories—not polished ads. Conversational content wins audiences.

Content Fuels Every Channel

SEO, social, ads, email, AI search. It all works better when fueled by constant, high-quality content.

The Need for Constant Volume

Winning today requires daily content across formats, topics, and channels, and MILLIONS makes that possible.

How Content Engine Works

Launch a full turnkey channel easily with MILLIONS

Define Your Strategy

Tell us your goals – awareness, engagement, SEO, or sales – and MILLIONS helps to develop a channel & strategy around them.

Activate the Engine

We deliver a steady stream of relevant content for your channel-ready to fuel your social strategy, engage fans, and amplify your brand voice through storytelling. Turnkey coordination, production, and editing included.

Repurpose & Scale

Every long-form video, interview, or episode gets clipped and repurposed into short-form assets for social and ads.

Distribute & Amplify

Content is easily shared with your team to be published. Content distribution add-ons are available to support your channel growth, drive more awareness, and maximize your messaging via MILLIONS’ Amplify and media distribution systems.

Measure & Optimize

See detailed reporting on what’s working — and watch your brand impact grow month after month.

Your Turn Key Channel Includes

A complete, done-for-you content engine designed to boost your brand, grow your audience, and keep your channel consistently active with zero extra effort.

8 Episodes/Month

Tailored to your team, sport, and content theme.

Custom Branded Graphics

Promo assets ready to share.

24 Short Form Videos

Bite-sized, shareable clips for max reach.

MILLIONS Network Distribution

Tap into millions of sports fans.

Product Placement

Seamlessly integrate your brand.

Channel Host

Creator hosts best suited to promote your brand. Optional premium hosts available.

Amplified Reach

MILLIONS integrates with most social platforms, helping grow your channel reach.

Fully Managed

We book, produce, and edit – you relax.

Featured Themes

Topics that resonate with your audience.

Frequently Asked Questions

If you have any questions, feel free to reach out to our brand partnerships team and contact us.

What kinds of content do I get with an owned channel?

You receive a mix of long-form channel content, short clips, UGC videos, social assets, and conversation-driven media covering everything your marketing mix needs each month.

Can I choose the talent involved in my content?

Yes. For your owned channel, you’d have sign off on hosts and guests. For UGC, Social, and Channel campaigns, you can filter and select the athletes or creators you want involved through SmartMatch.

How customizable is the content?

You set and approve topics, themes, products featured, brand messaging, and creative direction. MILLIONS helps ensure everything stays aligned with your brand.

Does Content Engine help with social posting?

Yes. You receive social-ready assets. Your content is produced with platform performance in mind across TikTok, Instagram, YouTube, and more.

Does this help improve my SEO?

Absolutely. Your content includes SEO-strengthening assets, from title and description optimization to evergreen pages on MILLIONS to social clips optimized for Google, YouTube, TikTok, and AI search engines.

What if I need more content than my package includes?

You can scale up at any time by adding additional channels or partnering with more UGC creators, and launching additional channel campaigns.

Is there a long-term commitment?

Packages are flexible and can be upgraded or adjusted as your needs evolve. Owned channels that are supported on a turnkey option are a 6-mo minimum commitment.

Can I use the content in ads?

Yes. All approved content comes with usage rights that allow you to use it across paid ads, landing pages, email, social, retail marketing, and more. For owned-channel content, you own this content; and for UGC & Social campaigns various usage right terms are available.

How quickly can we get started?

Brands can get started right away. UGC campaigns and other campaigns can be launched same day, while a Done-For-You Owned Channel setup can take 2-4 weeks on average.

Still Have Questions?